The People's Guide to Mexico
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The Peoples Guide Travel Letter began life several years ago as a way to share information that wouldnt fit into our books, as well as a means of responding to the many excellent letters we receive from our readers. It wasn't long, however, before this casually conceived newsletter turned into a fully illustrated 64 page mini-book. At just $15 for 4 issues, the Travel Letter also took a regular, quite painful bite out of our household budget. The financial support of advertisers helped, of course, but thanks to the steadily rising costs of printing, postage and handling, weve been lucky if an issue managed to break even. Ironically, the response of readers has been very enthusiastic. I say ironically, because even as we tried to justify keeping the Travel Letter afloat, we also realized that our greatest competitor was our own Peoples Guide To Mexico website. Thanks to the internet, it is possible to create an information-rich website for a fraction of the cost of a print publication. Better yet, we can publish and update the website from Mexico with laptop computers, either while travelling in our van or renting a house. This led us to the obvious but reluctant conclusion that it was time to close down The Peoples Guide Travel Letter. The good news is that from now on, letters, articles, artwork and other material that might have been published in the Travel Letter, will instead be published on the Peoples Guide website. Better yet, there is no charge . The big question remains: What about current subscribers, especially those who have paid for the Travel Letter? Weve come up with two options: The first is a full refund: simply ask us to return the unused portion of your subscription and well be glad to send you a check. The third option is to simply write off whatevers left of your subscription as a flaky investment. If you have any other suggestions, or closing comments on The Peoples Guide Travel Letter, please let us know. |
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